Sri Lanka is a unique opportunity for global brands — an emerging market with urban growth, increasing traffic density, and rising disposable incomes.
A Growing Consumer Market
With over 21 million people and rapid urbanization, cities like Colombo offer access to young, tech-savvy consumers seeking global brands.
Urban Streets: A Prime Advertising Opportunity
Colombo ranks among the most congested cities globally (TomTom Index), making vehicle advertising a high-visibility medium during peak traffic.
Digital & Mobile Penetration
With over 50% internet penetration and 17M+ mobile subscriptions, brands can sync OOH with digital campaigns for stronger engagement.
Post-Pandemic Tourism Growth
Sri Lanka welcomed 1.5 million tourists in 2023, offering brands a dual reach — locals and travelers.
Why Vehicle Advertising Works
- Mobile ads reach multiple demographics
- Affordable & flexible compared to static billboards
- Perfect for targeting high-traffic zones
Competitive Advantage in a Growing Market
With less competition in the OOH space, brands entering now gain mindshare and market presence.
Time to Capture Sri Lanka's Market?
Reach out to Vegatise for smart, impactful vehicle advertising campaigns.